Is Shopify SEO-friendly?

Shopify is a popular ecommerce platform and an interesting aspect of Shopify is that all features are available to make your online store perform well in search engines. So, do you really need to hire a Shopify SEO expert? Let us find out.

Shopify isn't just an ecommerce site builder. This is a great SEO platform where you need all of these features to get to the top of the search results pages. This is an SEO-friendly e-commerce platform for all business owners who have online stores. Some SEO-friendly features of Shopify are listed below.

Meta title tells search engines and online users what your page is about. Shopify allows you to edit title tags for products, pages, and collections.

A meta description is where you can extend the title in content or summarize what users can expect when they click on your page. You can change the meta-description through Shopify admin.

Using headings and subheadings makes your page more organized, which is essential in SEO for content-based sites and e-commerce sites.

Image alternative text is to make sure search engines know the content is an image. With the alternative text, you can manually describe each image available on your website.

With Shopify, you can create URLs that reflect your content, rather than rotating random letters and numbers.

If you have an online store that is easy to view and use on a mobile, it is added advantage. Also, bots should easily crawl into your mobile site to be rank it.

All the Shopify themes are designed to work on mobile devices. With the help of Shopify SEO services, search engines can detect your mobile site and perform proper indexing to further increase your site's ranking.

Google and other search engines are very strict on website security, punishing sites without SSL. Saver Sockets Layer or SSL establishes a secure and encrypted link between a browser and a web server.

All Shopify stores use SSL encryption, and a Shopify SEO expert can help you maximize your site security by examining threats to your site too by quick monitoring and reporting.

In addition to using headings and subtitles, your website should include a sitemap or a complete list of all pages. Shopify automatically creates sitemaps for your online stores.

Shopify uses Google Analytics, a free Google tool to view your data or metrics, user demographics, traffic specific to particular pages. Additionally, you can use Google Search Console to see how your website is performing in search results.

If you do not have the time or technical knowledge, a Shopify SEO expert can help. Hiring a Shopify SEO expert provides analysis, both qualitative and quantitative. Also, you get a detailed explanation of the results which allows you to make excellent business decisions.

You can share your web content with your loyal users and potential users through social media. You will find store themes with built-in social media buttons to download the app. By doing this, you will reap the benefits of both social media marketing and SEO for a successful e-commerce business.